Look to your left; look to your proper. Just about anybody inside your eyeline may be coping with cellulite. Undesirable dimpling on the legs, butt and thighs happens in 90 % of ladies and 10 % of males. Aesthetic firm Endo, who makes the injectable cellulite treatment QWO, has got down to begin an open dialogue with those that are coping with booty dimples with a “Butt First” marketing campaign that encourages “judgment-free” discussions concerning the concern, because it impacts so many ladies, irrespective of the race, age and physique kind.
In the course of the “Butt First” kick-off occasion held in Miami (which some would possibly say is the booty capital of the U.S.), dermatologists Annie Gonzalez, MD and Stacy Chimento, MD each shared the constructive experiences they’ve had with the injectable remedy on themselves and their sufferers. Being in such a various metropolis, the pores and skin specialists made it a degree to focus on that QWO has been extensively examined and has been discovered to be secure and efficient for girls of all Fitzpatrick pores and skin varieties.

“When you think about a remedy, you take a look at its efficacy and whether or not or not it’s secure in your affected person inhabitants,” explains Dr. Chimento. “In the course of the scientific trials for QWO, 30 % of the contributors had mild brown to very darkish pores and skin tones, that are categorised as Fitzpatrick pores and skin varieties IV, V, and VI. I’ll let you know that each one these ladies did fantastically and this remedy. Sufferers with extra melanin-rich pores and skin like African American sufferers or these of African descent did completely superb. For us in Miami, we’re very numerous, we now have a number of sufferers of Latino and Hispanic heritage, African People and Native People and all these ladies did fantastically and noticed spectacular outcomes, which is superb since ladies of all ages, from all backgrounds and with all pores and skin tones get cellulite.”
Whereas bruising is a standard facet impact that fades rapidly after the primary remedy—three periods are really helpful, every spaced 21 days aside, to get the perfect outcomes—Drs. Gonzalez and Chimento stress that bruising, redness and swelling on the injection websites subside rapidly. One concern that folks with melanin-rich pores and skin face typically is the danger of post-inflammatory hyperpigmentation (PIH) which may trigger darkening of the pores and skin. The medical doctors shared that whereas there’s all the time a danger of PIH occurring as a response to a pores and skin process that causes pores and skin irritation or damage, it’s not a significant danger with QWO.
“Given the mechanism of motion of QWO, leakage of blood from small blood vessels close to the realm that’s injected can create bruising and short-term staining because the bruise heals.” Dr. Chimento shares. “This bruising is believed to happen as a result of breakdown of the collagen within the fibrous bands of cellulite that assist the blood vessels. No matter pores and skin kind, any particular person is in danger for publish inflammatory hyperpigmentation, and it’s not correlated with Fitzpatrick pores and skin varieties. Nevertheless, everybody clears bruises at completely different charges and whereas some residual hyperpigmentation might happen, sufferers all the time do nicely and see enchancment.”
These kinds of conversations are precisely why Endo is continuous the “Butt First” marketing campaign all through the nation—to provide ladies and physicians an opportunity to talk freely about any concern, challenge or problem caused from residing with cellulite. As we all know from the statistics, it’s an issue that many ladies take care of secretly, however not anymore. Irrespective of your background, QWO needs you to know that they’ve received your again—and your Butt! Go to QWO.com to discover a Butt First occasion in your space.
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